The New Media Training Solution for Public Health Units
You need to equip your Public Health Unit’s spokespeople with the tools they need to successfully navigate media interviews. In the past, that meant scheduling in-person media training sessions. But scheduling is tricky, sessions can be costly and the minute everyone leaves the room, those lessons begin to fade from memory.
I’d like to introduce you to a better way to media train your spokespeople: The Art of the Great Media Interview - Online, On-Demand Course.
To-date, more than 150 participants from Ontario Public Health Units have gone through the course.
I’m Warren Weeks. Over the past three decades, I’ve media trained more than 7,000 people, including several thousand in the healthcare sector (SickKids, Hamilton Health Sciences, William Osler, Canadian Dental Association and dozens of other orgs). I’ve taken my best lessons and compiled them into this comprehensive, self-guided course. Your participants will have permanent access to their own version of the same high-quality training experience I’ve delivered to thousands of healthcare clients. It’s four hours of self-guided, engaging content and contains everything a spokesperson needs to deliver a great media interview in any format.
OVERVIEW VIDEO (2.5 mins)
HIGHLIGHTS
50+ short, self-guided lessons (including 35+ videos)
Lifetime access - Content never expires
Binge-able in a single day
Case studies and breakdowns of real-life interviews
A section on writing great media messages
Downloadable checklists for easy reference
At $249/person, the cost is a fraction of the cost of a live, custom media training session
30-day, 100% money back guarantee
THERE ARE more than 150 participants from public health units in the course
Comms Directors say it’s a scalable, cost-effective way to share the best media training theory and practices with their public health unit spokespeople. Save time, money and headaches. Get better, more consistent media coverage.
★★★★★
“Not only has this course been packed with excellent information, but Warren has also been kind enough to respond to direct inquiries with personalized advice. I greatly appreciate this kind of customer service.” - Amy B.
★★★★★
"This course is spectacular - it’s a necessity for anyone who interacts with the media, but it's also massively beneficial for anyone who champions their organization." - David Silvestro
★★★★★
"Would highly recommend this course to any communications professional or company spokesperson - whether they need a media relations refresher or a solid foundation to build from." - Julie Craig
The Art of the Great Media Interview: Online, Self-Guided Media Training
Provide your Public Health Unit’s spokespeople with access to a scalable, world-class media training resource that never expires
Save time and money
Lay the groundwork for better, more consistent media coverage